Palmeiras launch 09/10 Adidas Kits

Brazilian side Palmeiras have launched their new football shirts for the 2009-10 season. The kits will continue to be made by Adidas and will be sponsored by Samsung.

The sponsorship agreement is worth an estimated £14 million and will extend Samsung’s partnership with Palmeiras for an additional three years. The deal will also include bonuses for performance. As well as having their logo printed on the Palmerias football shirts, the deal also provides for the supply of Samsung products to the club, and a plan for activation with the crowd, being developed by Samsung.

“We are happy to sign partnership with the football team of Palmeiras, a club recognized internationally for its great achievements and history of success in training and management of talent in sports,” said Jose Roberto Ferraz de Campos, executive vice president of Samsung.

“The incentive to return to football strengthens our ties with the method and the objective of increasing investments aimed at developing sports in the country,” he added.

Samsung will sponsor not only the football kit of Palmeiras but also the training equipment, staff and match gear. Additionally, the agreement gives Samsung the right to exploit backdrops and plates in the field, and the electronic scoreboard in the stadium,among other spaces.

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This entry was posted on Thursday, January 22nd, 2009 and is filed under New Arrivals. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.

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